Cookie Policy

This Cookie Policy explains how Branex AE (“Branex,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit or interact with our website and online services (collectively, the “Website”). We use cookies to help the Website function properly, improve your browsing experience, and understand how visitors use our website.

Cookie policy

1. What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They allow the website to recognize your device and remember certain information about your visit. We may also use similar technologies such as pixels, tags, web beacons, local storage and analytics technologies, which may perform functions similar to cookies.

2. How Do We Use Cookies?

Branex AE use cookies and similar technologies for:

  • Essential Website Functionality: To operate the website, maintain security, enable navigation and provide requested features.
  • Preferences: To remember choices you make such as language, region or other settings.
  • Analytics and Performance: To understand how visitors use our website, identify technical issues and improve our services.
  • Marketing and Advertising: To understand the effectiveness of marketing campaigns and deliver or measure relevant advertising.
  • Security and Fraud Prevention: To help detect suspicious activity, protect our website and maintain the security of our systems.
  • Communication and Lead Management: To understand interactions with our digital communications.

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are required for the website to operate correctly. They may enable functions such as security, page navigation, session management and access to certain features. Since these cookies are necessary for the operation of the website, they generally cannot be disabled through our cookie-management tool. You may be able to block them through your browser settings but this will affect website functionality.

3.2 Preference Cookies

Preference cookies allow the website to remember information that changes the way it behaves or appears such as language or other preferences. These cookies may only be placed or used where applicable consent is required and has been obtained.

3.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website including information such as pages visited, approximate usage patterns, referring pages and interactions with website features. Where analytics cookies involve the processing of personal data or require consent under applicable law, we will obtain the appropriate consent before using them.

3.4 Marketing and Advertising Cookies

Marketing cookies are used to measure marketing and advertising campaigns, understand interactions with our marketing content or launch hyper targeted advertising campaigns. We will obtain consent where required by UAE law before placing or using non-essential marketing cookies.

4. Third-Party Cookies

Some cookies are placed by third-party service providers that provide services to us such as analytics, advertising, website performance, social media services, security or other digital services. Depending on the services we use, these third parties may process information collected through cookies in accordance with their own privacy policies. Third-party services may change from time to time. The current cookies used on our website may therefore vary depending on the services, technologies and integrations active on the website.

5. Your Cookie Choices and Consent

When you first visit our website, we may display a cookie banner or consent-management tool allowing you to manage your cookie preferences. Depending on the cookies involved, you may be able to:

  • Accept all cookies
  • Reject or disable non-essential cookies
  • Select individual categories of cookies
  • Change or withdraw your consent at a later time.

6. How to Manage Cookies Through Your Browser?

Most web browsers allow you to control or delete cookies through their settings. You can generally configure your browser to:

  • Block cookies
  • Delete existing cookies
  • Receive a notification before cookies are placed
  • Allow cookies only from selected websites.

Please note that disabling certain cookies may affect the functionality, security or performance of the website.

7. Personal Data and Cookies

Some cookies collect information that can constitute personal data, depending on the information collected and whether an individual can be identified or reasonably linked to that information. Where cookie-related information constitutes personal data, Branex AE will process it in accordance with UAE data-protection requirements. For more information about how Branex AE collects, uses, stores, shares and protects personal data, please refer to our Privacy Policy page.

8. Data Retention

Cookie information will be retained for as long as necessary for the purpose for which it was collected, subject to applicable legal, regulatory, security and operational requirements. The lifespan of individual cookies may vary. Some cookies are deleted when you close your browser (“session cookies”) while others remain on your device for a specified period (“persistent cookies”).

9. International Transfers

Some of our third-party technology and service providers may process information outside the United Arab Emirates. Where personal data is transferred outside the UAE, Branex AE will take the measures required under UAE data-protection laws and regulations.

10. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies and technologies we use, changes to our services or changes in applicable legal or regulatory requirements. When we make material changes, we may provide an appropriate notice through our website or cookie-consent mechanism. We recommend reviewing this page periodically for the latest information.

11. Contact Us

If you have questions about this Cookie Policy, our use of cookies or your privacy choices, please contact us:

Branex AE 4503, 45th Floor, Mazaya Business Avenue, BB2, Jumeirah Lakes Towers, Dubai, UAE Email: info@branex.ae Website: https://www.branex.ae/

If you want to withdraw or change your cookie consent, you can also do that by using the cookie-preference controls available on our website.

12. Applicable Law

This Cookie Policy is intended to operate in accordance with the applicable laws and regulations of the United Arab Emirates, including applicable UAE data-protection and consumer-protection requirements. Nothing in this Cookie Policy is intended to limit or exclude any rights or protections that cannot lawfully be limited or excluded under applicable UAE law.